Earlier in April, two of our most dapper columnists attended HBC’s semi-annual ‘Guys’ Night Out’, an evening dedicated to men’s shopping. Both events, tied into the Bay Days promotion were very well-attended, as reported by Vancouver’s Ritchie Po and Toronto’s Craig Patterson.
Toronto and Vancouver aren’t the cities that automatically come to mind when you think of men’s fashion. There are literally dozens of blogs dedicated to how the gentleman dresses for the High Street or Paris (and several more on the Williamsburg hipster).
Vancouver Guys’ Night Out
The West Coast event happened on the men’s floor of the downtown Vancouver flagship Hudson’s Bay location where past events attracted a number of high-profile guests. At the first-ever event in the fall of 2012, Ritchie was quietly sipping on champagne when Trevor Linden brushed past en route to meet who appeared to have been a private stylist.
This spring’s affair was a bit more subdued, but several DJ and drink stations were positioned throughout the floor to attract traffic throughout, and as always the catering was top-notch. This is a guys’ event, so no amuse-bouches here, only sliders and mac-n-cheese bites for those with great appetites for food and fashion.
Although the focus was on suiting, with deep discounts on durable ready-to-wear brands such as Calvin Klein, Kenneth Cole and Michael Kors. Additionally, there were also options such as Ted Baker, Strellson and Hugo Boss for the taking (but which, sadly, were not on sale). ‘Guys Night Out’ attracted a number of local menswear notables including Nordstrom’s Alnoor Dawood, publicist Kalvin Simms (attending from Toronto), and bespoke atelier owner Joey Dimz, who was profiled this past winter in Knotwerk by Ritchie Po.
Toronto’s Guys’ Night Out
Craig attended the Queens Street flagship location, where a dazzling display of high-end designer brands blended in with the more typical ready-to-wear labels. Balmain, Marni, Moschino, JW Anderson, Rick Owens, Junya Watanabe, Versace and other brands grace the store’s new designer men’s department. Other brands are artfully displayed on the bright 100,000 square foot men’s floor, which is the largest of its kind in Canada.
The Toronto Guys’ Night Out event is somewhat different than the Vancouver experience – in Toronto, CEO’s and brand representatives rubbed shoulders with wholesalers and distributors, as well as fashionable locals and other key industry players.
Toronto Blue Jay Kevin Pillar gave away socks from his new Yo Sox capsule and in-demand DJ Brendan Fallis spun.
Luxury offerings at Hudson’s Bay reflect some of the brand matrix of Saks Fifth Avenue, which opened downstairs in the same building in February of this year.